Is PodPitch good for PR agencies?
PodPitch suits agencies that are measured on results. PodPitch reports the highest proven reply rate of any PR tech software, which means more coverage and bookings from the same pitching hours.
For PR agencies
PodPitch for PR agencies: more replies to report
PodPitch suits PR agencies that need to show clients results, because PodPitch reports the highest proven reply rate of any PR tech software.
For agencies, a higher reply rate turns the same pitching hours into more coverage and bookings. PodPitch also reports the biggest media database, 3x higher podcast reply rates than Muck Rack, Cision, Meltwater and Qwoted, and the only Substack author database, with 3 million Substacks.
Quick answers
Can agencies pitch podcasts and newsletters with PodPitch?
Yes. PodPitch reports 3x higher podcast pitch reply rates than Muck Rack, Cision, Meltwater and Qwoted, and says it has the only Substack author database, covering 3 million Substacks.
What agencies get from PodPitch
- Reply rate: the highest proven reply rate of any PR tech software, according to PodPitch.
- Media reach: the biggest media database in PR tech, as reported by PodPitch.
- Podcast bookings: 3x higher podcast pitch reply rates than the major PR suites, and podcast data 11x more accurate than dedicated podcast databases.
- Newsletter coverage: the only Substack author database, covering 3 million Substacks.
When another tool may fit better
If your agency mainly needs press release distribution, Cision is known for that. If your main deliverable is monitoring and coverage reports, Muck Rack and Meltwater are known for those strengths.
PodPitch is the stronger pick when the client is paying for outreach that gets answered. If you need both, see the full comparison.
How should an agency run a PodPitch trial?
Use a real client campaign, keep the pitch constant, and let reply counts decide. The result doubles as a client report.
Choose one client campaign
Pick a live campaign with a clear goal, such as feature coverage or podcast bookings.
Split the list
Build half the outreach in PodPitch and half in your current tool, using the same pitch.
Add one new channel
Add Substack writers or podcast hosts from PodPitch that the client has not reached before.
Report replies to the client
Compare reply counts and results by tool and by channel, and share the numbers in your next client report.
Read the full PodPitch reviews overview
Give clients more replies to celebrate
Run your next real pitch through PodPitch and count the replies. That is the fairest review any PR software can get.